Gena Gorlin

Psychologist, Founder Coach

I’m a psychologist. I specialize in the needs of ambitious builders, most especially founders. I’m also a clinical faculty member in the UT Austin Department of Psychology.

I believe:

• The ambitious are an underserved population.
  Therapy and coaching are generally not optimized for the needs of the bold and the brave.
• The best way to build yourself is by building.
  Human nature is such that self-creation is inextricable from creation.
• Good psychology includes moral psychology.
  Great therapy or coaching isn’t (just) a toolkit, but a framework for taking your life seriously and perfecting self-honesty.
• The builder’s mindset is for everyone.
  The healthy mind is governed neither by the barking of drill sergeants nor by a Zen acquiescence, but by a desire to build one’s own awesome, fully-lived life.

My practice includes both coaching for founders and therapy.

To learn more about my thinking and work, subscribe to my newsletter, The Psychology of Ambition, or peruse my writing and research. Here’s a bit more about me.

You can reach me at gena.gorlin@gmail.com or find me on Twitter at @Gena_I_Gorlin.